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Competitive Edge


Competitive Edge
The Competitive Edge
The urban market is one of the most powerful consumer forces in America. But if you want to speak to urban audiences, you'd better know how. That's what we do, and we've been building an impressive track record since 1995. A minority/woman-owned advertising and public relations firm, CMR specializes in marketing to this dynamic marketing segment. You can count on us to craft compelling messages and insightful strategies that will keep your audience interested, informed and image/brand aware.

A powerful mix of critical marketing components
Whether we're promoting a product or service in the private sector or a public information campaign for the public sector, CMR offers you a double-edged marketing sword-a full range of both advertising and public relations services. Integrated advertising and PR campaigns give you decidedly more reach and effectiveness for your marketing dollar.

Advertising.
CMR provides a full range of agency services-in-depth research, skillful strategy, stand-out creative, savvy media buying and careful post-evaluation. Our campaigns are anything but status-quo, delivering superior results geared to your product, your audience and your objectives.

Public Relations.
PR is more complex - the art of achieving visibility through an experienced, skillful melding of media relations, publicity, promotions, special events, editorial and speech writing, as well as videos, multimedia presentations and printed collateral.

Creativity in all its forms.
At CMR, creativity isn't relegated to the creative department. Whether it's plotting a strategy, selecting media or simply making the right contacts, you won't get the same old yada-yada-yada from us. We don't believe in one-size-fits-all advertising and PR. Every client, every campaign, every audience requires a unique approach. Creativity in all its forms. That's the secret to our success. And yours.

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